About Us

Chelford Ltd is the UK’s leading importer specialising in keyrings, key tags, caps and split rings. Established in 1997 we started with a few lines and slowly built the range to include the most popular practical keyrings, trolley coins, lanyards, pet tags and pet charms.

In 2012 we expanded to represent other foreign companies to get a foothold in the UK. We handpicked a selection, where we identified quality and innovative products that would be an asset to the UK market place.

2017 saw our range expand further and now our products can be found in almost all the UK and Irish high street and independent stores.